Your website,answered.

An example of the Desk for a made-up agency. A week of 326 questions is sorted into topics: price guides 88, up 18 per cent; open homes 74; selling costs 52; rentals 41; and off-market 23, three times last week. “Do you sell off-market?” was asked 23 times and isn’t answered on the website, so the Desk drafts an answer to approve. Three people asking buyer’s questions are listed to call, with what each asked. Each month it is set as a business intelligence report in the agency’s own brand. It leads with something the Brief noticed, here that one in four readers who asked for a price guide went on to ask what their own home is worth, then gives the month’s 1,268 questions and the 69 per cent that arrived after hours.